The subject company of our case project is Waste Management, Inc. The Company is a North America’s leading provider of comprehensive waste management environmental services. The Company partners with its residential, commercial, industrial and municipal customers and the communities it serves to manage and reduce waste at each stage from collection to disposal, while recovering valuable resources and creating clean, renewable energy. Here is some basic information: 

Headquarter location: 1001 Fannin Street, Houston, Texas 77002 Website:  

REQUIREMENT:

External Analysis 

1 General Environmental Analysis

1.1 Demographic Segment

1.2 Economic Segment

1.3 Political/Legal Segment

1.4 Socio-Cultural Segment

1.5 Technological Segment 

1.6 Global Segment

1.7 Summary of General Environmental Analysis

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